get link In a more roundabout way: it is running off the presses and in a couple of weeks will reach retailers. I received a few of the first copies earlier this week and I am looking forward to the public release Further details of this will follow. In the meantime, choose your preferred channel for updates:
I still can’t get over how little attention has been paid to SIBA’s annual report. I already wrote about the organisation’s unexpected turn towards ‘craft’, and this time I turn to the numbers in the report.
SIBA is an organisation “promoting and campaigning for Britain’s independent craft breweries“. The “members produced just over 3 million hectolitres, around 7% of the total UK beer market“. These two claims put together make me suddenly realise ‘craft’ beer has go to site seven per cent market share… at least.
Rather than focusing on actual consultation results, CAMRA’s preliminary report on its revitalisation consultation pays more attention to how the rest of the process has been reengineered. The related communications only reinforce my concerns about the lack of transparency over the consultation process.